BOY publishes small books in small runs. A BOY book seeks fun and pleasure and does as it pleases. A BOY book is a toy and to be treated as such. A BOY book is a joy buoy, captain and vessel. A BOY book is jokes and an endless, self-reflexive love.
BOY is named in homage to BOY Records (f. 1988, Germany) and is inspired by the eternal boys in men and women everywhere. BOY is a subsidiary of Maga Books, daddy company and professional publisher of lusher and more serious art books.